Shareable campaign report

Campaigns 2026 performance by brand

A consolidated view of 33 campaigns across Berrios, Ashley, Rent Express, and Outlet, built from the Campaigns | 2026 database. The report expands the page into a brand-by-brand story with totals, campaign tables, highlights, and metric comparisons.

Campaigns
33
Across 4 brands
Impressions
36,726,136
Total reach volume
Engagements
1,880,903
Interactions captured
Post clicks
1,811,895
Traffic-driving actions

Executive readout

The strongest brand for reach and absolute activity was Berrios, while Outlet generated the highest average engagement rate. Ashley showed balanced mid-funnel performance, and Rent Express delivered meaningful scale with mixed engagement efficiency.

Reach leaderBlack Friday en Julio from Berrios delivered 4,026,536 impressions, the highest campaign reach in the report.
Engagement leaderHaz Espacio para algo Nuevo from Berrios generated 208,295 engagements and 202,472 clicks.
Efficiency leaderVerano from Outlet achieved the top engagement rate at 12.6%.

Brand comparison

Total performance by brand, with bars scaled to the top performer for each metric.

Impressions

Berrios
20,597,700
Ashley
3,415,182
Rent Express
8,245,165
Outlet
4,468,089

Engagements

Berrios
976,508
Ashley
207,688
Rent Express
218,280
Outlet
478,427

Post clicks

Berrios
931,154
Ashley
202,004
Rent Express
206,400
Outlet
472,337

Avg. engagement rate

Berrios
4.0%
Ashley
6.4%
Rent Express
3.5%
Outlet
10.6%

Timeline by primary month

Monthly columns show the combined impression volume of campaigns whose primary month begins in that period.

Apr
4,650,190
4 campaigns
May
9,295,731
8 campaigns
Jun
6,171,986
7 campaigns
Jul
7,733,447
6 campaigns
Aug
6,151,624
5 campaigns
Sep
2,691,779
2 campaigns
Oct
31,379
1 campaigns
Berrios

Berrios performance story

Berrios carries the largest campaign footprint in the dataset. Its best campaigns combine large reach with very strong click volume, suggesting this brand is the primary scale engine for the 2026 calendar. Top reach: Black Friday en Julio with 4,026,536 impressions. Top engagements: Haz Espacio para algo Nuevo with 208,295. Highest engagement rate: Navidades en Septiembre at 6.8%.

Campaigns12
Impressions20,597,700
Engagements976,508
Post clicks931,154
Avg. ER4.0%
Black Friday en Julio
July • Jun 25–Jul 8
3.9%
Engagement rate • 157,502 engagements
Impressions
4,026,536
Engagements
157,502
Clicks
151,090
Haz Espacio para algo Nuevo
August • Jul 30–Aug 12
6.4%
Engagement rate • 208,295 engagements
Impressions
3,267,443
Engagements
208,295
Clicks
202,472
La Venta del Más
April • Mar 26–Apr 15
5.3%
Engagement rate • 126,355 engagements
Impressions
2,401,938
Engagements
126,355
Clicks
121,112
Verano
June • May 28–Jun 17
5.3%
Engagement rate • 119,636 engagements
Impressions
2,276,777
Engagements
119,636
Clicks
115,225
Feliz Día Mamá
May • Apr 30–May 13
5.1%
Engagement rate • 105,685 engagements
Impressions
2,079,592
Engagements
105,685
Clicks
101,832
Navidades en Septiembre
September • Aug 27–Sep 30
6.8%
Engagement rate • 139,434 engagements
Impressions
2,054,578
Engagements
139,434
Clicks
129,816
Ofertas Top Abril
April • Apr 16–Apr 29
2.1%
Engagement rate • 24,155 engagements
Impressions
1,152,995
Engagements
24,155
Clicks
21,928
Memorial Day Sale
May • May 20–May 27
4.0%
Engagement rate • 41,040 engagements
Impressions
1,013,724
Engagements
41,040
Clicks
38,779
Padres Booster
June • Jun 18–Jun 24
1.3%
Engagement rate • 12,320 engagements
Impressions
970,569
Engagements
12,320
Clicks
10,232
Pre Venta Memorial Day Sale
May • May 14–May 19
3.6%
Engagement rate • 32,826 engagements
Impressions
908,090
Engagements
32,826
Clicks
30,962
Ofertas Top Julio
July • Jul 10–Aug 12
2.1%
Engagement rate • 8,631 engagements
Impressions
414,079
Engagements
8,631
Clicks
7,285
Viernes de Ofertas
October, September • Sep 1–Oct 31
2.0%
Engagement rate • 629 engagements
Impressions
31,379
Engagements
629
Clicks
421
Ashley

Ashley performance story

Ashley has a compact set of campaigns with steady engagement and click production. The brand’s report is notable for a strong July/August run and several campaigns with engagement rates above 7%. Top reach: Semana Prime with 873,140 impressions. Top engagements: Semana Prime with 41,152. Highest engagement rate: Celebra a mamá todo el mes at 9.1%.

Campaigns8
Impressions3,415,182
Engagements207,688
Post clicks202,004
Avg. ER6.4%
Semana Prime
July • Jul 16–Aug 5
4.7%
Engagement rate • 41,152 engagements
Impressions
873,140
Engagements
41,152
Clicks
39,658
Novedades
August • Aug 6–Aug 26
5.5%
Engagement rate • 36,483 engagements
Impressions
666,856
Engagements
36,483
Clicks
35,132
Ofertas de Mitad de Año
July • Jul 2–Jul 22
7.2%
Engagement rate • 28,223 engagements
Impressions
390,384
Engagements
28,223
Clicks
27,435
Celebra a mamá todo el mes
May • May 6–May 27
9.1%
Engagement rate • 30,609 engagements
Impressions
335,600
Engagements
30,609
Clicks
30,241
Memorial Day Sale
May • May 21–May 27
7.5%
Engagement rate • 22,867 engagements
Impressions
306,645
Engagements
22,867
Clicks
22,487
Celebración de Aniversario
April • Apr 9–May 6
5.8%
Engagement rate • 17,807 engagements
Impressions
304,809
Engagements
17,807
Clicks
17,345
Ofertas de Verano
June • Jun 4–Jun 17
4.7%
Engagement rate • 13,805 engagements
Impressions
294,924
Engagements
13,805
Clicks
13,477
Encuentra regalos para papá
June • Jun 18–Jul 1
6.9%
Engagement rate • 16,742 engagements
Impressions
242,824
Engagements
16,742
Clicks
16,229
Rent Express

Rent Express performance story

Rent Express posts strong impression volume, especially around May, June, and August. Engagement efficiency varies by campaign, making creative and offer testing a useful next step. Top reach: El Regalo Perfecto with 2,066,808 impressions. Top engagements: El Regalo Perfecto with 57,426. Highest engagement rate: Sales Ganando en Abril at 6.7%.

Campaigns8
Impressions8,245,165
Engagements218,280
Post clicks206,400
Avg. ER3.5%
El Regalo Perfecto
May • May 4–May 31
2.8%
Engagement rate • 57,426 engagements
Impressions
2,066,808
Engagements
57,426
Clicks
54,860
Regresa a clases
August • Aug 3–Aug 30
2.0%
Engagement rate • 36,157 engagements
Impressions
1,850,893
Engagements
36,157
Clicks
34,075
El verano comienza en Rent
June • Jun 2–Jun 28
2.3%
Engagement rate • 37,772 engagements
Impressions
1,640,225
Engagements
37,772
Clicks
35,974
Salpícate
July • Jun 29–Aug 2
1.3%
Engagement rate • 14,978 engagements
Impressions
1,119,584
Engagements
14,978
Clicks
12,362
Sales Ganando en Abril
April • Mar 30–May 3
6.7%
Engagement rate • 52,621 engagements
Impressions
790,448
Engagements
52,621
Clicks
51,565
Lluvia de Ahorros
September • Aug 31–Sep 27
2.1%
Engagement rate • 13,346 engagements
Impressions
637,201
Engagements
13,346
Clicks
12,668
Corta 12 Meses
August • Aug 13–Aug 17
3.9%
Engagement rate • 4,794 engagements
Impressions
122,417
Engagements
4,794
Clicks
4,703
Levella Reel - Karla
June, July • Jun 1–Jul 31
6.7%
Engagement rate • 1,186 engagements
Impressions
17,589
Engagements
1,186
Clicks
193
Outlet

Outlet performance story

Outlet is the efficiency standout. Even with fewer campaigns, it records the highest average engagement rate and very strong click-through behavior across May through August. Top reach: Primavera with 1,297,128 impressions. Top engagements: Madres with 140,995. Highest engagement rate: Verano at 12.6%.

Campaigns5
Impressions4,468,089
Engagements478,427
Post clicks472,337
Avg. ER10.6%
Primavera
May • May 7–May 27
9.3%
Engagement rate • 120,692 engagements
Impressions
1,297,128
Engagements
120,692
Clicks
119,049
Madres
May • May 5–May 25
10.9%
Engagement rate • 140,995 engagements
Impressions
1,288,144
Engagements
140,995
Clicks
139,119
Julio
July • Jul 7–Jul 27
11.4%
Engagement rate • 103,429 engagements
Impressions
909,724
Engagements
103,429
Clicks
102,300
Verano
June • Jun 2–Jun 22
12.6%
Engagement rate • 91,556 engagements
Impressions
729,078
Engagements
91,556
Clicks
90,469
Agosto
August • Aug 4–Aug 24
8.9%
Engagement rate • 21,755 engagements
Impressions
244,015
Engagements
21,755
Clicks
21,400

Complete campaign table

All campaign rows from the page, grouped in a single shareable reference table.

BrandCampaignMonthDatesImpressionsEngagementsERClicks
BerriosLa Venta del MásAprilMar 26–Apr 152,401,938126,3555.3%121,112
BerriosOfertas Top AbrilAprilApr 16–Apr 291,152,99524,1552.1%21,928
BerriosFeliz Día MamáMayApr 30–May 132,079,592105,6855.1%101,832
BerriosPre Venta Memorial Day SaleMayMay 14–May 19908,09032,8263.6%30,962
BerriosMemorial Day SaleMayMay 20–May 271,013,72441,0404.0%38,779
BerriosVeranoJuneMay 28–Jun 172,276,777119,6365.3%115,225
BerriosPadres BoosterJuneJun 18–Jun 24970,56912,3201.3%10,232
BerriosBlack Friday en JulioJulyJun 25–Jul 84,026,536157,5023.9%151,090
BerriosOfertas Top JulioJulyJul 10–Aug 12414,0798,6312.1%7,285
BerriosHaz Espacio para algo NuevoAugustJul 30–Aug 123,267,443208,2956.4%202,472
BerriosNavidades en SeptiembreSeptemberAug 27–Sep 302,054,578139,4346.8%129,816
BerriosViernes de OfertasOctober, SeptemberSep 1–Oct 3131,3796292.0%421
AshleyCelebración de AniversarioAprilApr 9–May 6304,80917,8075.8%17,345
AshleyCelebra a mamá todo el mesMayMay 6–May 27335,60030,6099.1%30,241
AshleyMemorial Day SaleMayMay 21–May 27306,64522,8677.5%22,487
AshleyOfertas de VeranoJuneJun 4–Jun 17294,92413,8054.7%13,477
AshleyEncuentra regalos para papáJuneJun 18–Jul 1242,82416,7426.9%16,229
AshleyOfertas de Mitad de AñoJulyJul 2–Jul 22390,38428,2237.2%27,435
AshleySemana PrimeJulyJul 16–Aug 5873,14041,1524.7%39,658
AshleyNovedadesAugustAug 6–Aug 26666,85636,4835.5%35,132
Rent ExpressSales Ganando en AbrilAprilMar 30–May 3790,44852,6216.7%51,565
Rent ExpressEl Regalo PerfectoMayMay 4–May 312,066,80857,4262.8%54,860
Rent ExpressLevella Reel - KarlaJune, JulyJun 1–Jul 3117,5891,1866.7%193
Rent ExpressEl verano comienza en RentJuneJun 2–Jun 281,640,22537,7722.3%35,974
Rent ExpressSalpícateJulyJun 29–Aug 21,119,58414,9781.3%12,362
Rent ExpressRegresa a clasesAugustAug 3–Aug 301,850,89336,1572.0%34,075
Rent ExpressCorta 12 MesesAugustAug 13–Aug 17122,4174,7943.9%4,703
Rent ExpressLluvia de AhorrosSeptemberAug 31–Sep 27637,20113,3462.1%12,668
OutletMadresMayMay 5–May 251,288,144140,99510.9%139,119
OutletPrimaveraMayMay 7–May 271,297,128120,6929.3%119,049
OutletVeranoJuneJun 2–Jun 22729,07891,55612.6%90,469
OutletJulioJulyJul 7–Jul 27909,724103,42911.4%102,300
OutletAgostoAugustAug 4–Aug 24244,01521,7558.9%21,400
Built as a self-contained HTML report from the Campaigns | 2026 page. Metrics include impressions, engagements, engagement rate, and post clicks.